Franchise Markets can be extremely complicated and differ from open and control states (which I will cover in an additional blog post). The following states across the USA are all considered Franchise which Propel specializes in: Alabama, Arkansas, Connecticut, Delaware, Georgia, Idaho, Kansas, Maine, Massachusetts, Michigan, Missouri, Montana, Nevada, New Jersey, New Mexico, North Carolina, […]

Successful Distributor Management is imperative to sales. After a successful brand launch it is important to know how to manage and navigate a distributor. Without this knowledge your brand will get lost in the sea of thousands of other brands shelved in the warehouse leaving your bottles dusty and unmoved. Most large distributors have 10,000+ […]

Launching Wine & Spirits Brands 101 You only have one chance to launch a product and want to be sure you get it right the first time. You will not have a second opportunity. Many brands rush the process to get their brand in the trade but end up being disappointed and failing in the […]